**Web3 Citizenship - User Bootstrapping**

**Requested DOT:** 1,100,260
**Expected HOLLAR (at 2.8 DOT)**: $3,080,448
**Expected HOLLAR (at 3.0 DOT)**: $3,300,480
**Expected HOLLAR (at 3.2 DOT)**: $3,520,512

**Context:**

The Web3 Citizenship (W3C) feature set creates a privacy-first, sybil-resistant individuality solution which facilitates several methods for proving one's individuality. This treasury proposal requests funding to cover the user bootstrapping phase for the launch of the product. We believe this will be the fairest airdrop in the history of Web3 as funds will only ever be distributed to people that have verified their individuality - no bots, no VCs, only real humans.&#x20;

“*Digital identity is one of the biggest challenges in Web3, and Web3 Citizenship provides a novel approach to solving it without sacrificing privacy*” said Dr. Gavin Wood.&#x20;


Instead of relying on centralized servers, databases or biometric tracking, Web3 Citizenship ensures trustless and unique identity verification without compromising personal data. This feeds into a broader protocol being developed that any product can use in the future to ascertain or verify a user's individuality. Given that W3C is not released yet, some of the mechanisms / features and details are not yet public information.

The product is split into two distinct parts:

1. A mobile app (iOS and Android) that is delivered to end users 
2. A protocol that is built using Polkadot core functionality, primarily using the Polkadot People Chain. This protocol delivers all of the underlying mechanisms for the mobile app to function. 

The protocol will use "Decentralized Individuality Mechanisms" (DIMs) to prove individuality, these are presented in the mobile application and are designed to solve problems of bots, sock puppets, and sybil while maintaining privacy, unlike other companies approaches.

Once the user has proved their individuality, they are deemed a **Citizen.** 

**Funds Distribution:**

As part of this proposal, the protocol will DCA the DOT into Hollar on the Hydration network over four days. This Hollar will be used towards bootstrapping users through incentives, rewards and other means. 

The Hollar will remain on the Polkadot People Chain sovereign account on Hydration: 13cKp89TV87ZZGQ2K2d9VTx8o3Gwq9j2xBYJyjJdgc47sQU7

This funding will be allocated to DIMs and other mechanisms and split between user acquisition and retention. The funds will remain in control of the DOT holders - being transferred to a keyless account derived from a Polkadot People Chain location, controlled solely by the Polkadot People Chain (and root) until the runtime upgrade to launch Web3 Citizenship is introduced. The rewards will be provided to individuals who become and stay recognised as Citizens, and actively participate in the associated Web3 Citizenship activities, boosting the credibility and security of the system overall.

No funds from this allocation will be spent on marketing or promotion, software development or other means - these activities will be managed by other funding allocations.

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#1770 Web3 Citizenship Bootstrapping