Proposer: DECENTRALISEDCHAIN
Address: 14rQMB1XA8RAK7hhAung8wDBG5LV7ebwkQXtCVD6WQFBnYaZ
Contact: @Decentralised_C on X (This account has been verified and is mapped to the official X account to prove legitimacy)
Duration: ~ 3 weeks after payment is received (estimated on Nov 24th)
Amount: $1,650 (310.02 DOT with DOT price at $5.322 EMA7)
Team: Firoz
About: In January 2018, Firoz launched his cryptocurrency YouTube channel, DecentralisedChain. Employing a blend of educational and news-oriented content, Firoz takes a straightforward approach in his videos. He distills the latest crypto news and market trends, offering insights into potential market movements based on input from professional crypto traders. However, the growth of his channel has been somewhat constrained due to a reduction in video production during the recent bear market. Given this trajectory, we identify him as a low impact content creator on Youtube for Polkadot's marketing initiative.
Youtube channel: <a href="https://www.youtube.com/c/decentralisedchain">DecentralisedChain</a> 8,456 subscribers
X profile: <a href="https://twitter.com/Decentralised_C">@Decentralised_C</a> 2,743 followers
DecentralisedChain has amassed 2.7k views in the past 28 days, with an impressive average watch time of 5 minutes and 50 seconds, reflecting a robust audience retention rate exceeding 50%. These statistics, visible in the screenshot below, are considered valuable for sustaining audience engagement. The standout video for DecentralisedChain is the "Staking Solana for Best Returns," created two years ago, which has garnered an impressive 46,000 views. Recognizing the potential, PolkaMarketing believes that a similarly structured video explaining how Nova Wallet operates on Polkadot could attract more users to stake their DOT, leveraging the wallet's user-friendly features. <img src="https://i.ibb.co/Wc2zsWC/Decentralised-Chain-Stats.jpg" alt="" width="591" height="1280" />
Description:
I am pursuing funding to produce three videos that I anticipate will provide significant value to my audience and effectively showcase Polkadot, ultimately generating a substantial impact within the current Polkadot community and enhancing the brand's visibility. After all, what is a brand with exceptional technology if it lacks a thriving user base?
The videos I will create are (titles may be subject to change):
1. What is Polkadot? - In this video, we will delve into Polkadot as a brand, exploring its offerings and accomplishments since 2020. Additionally, we will discuss the features of Polkadot 2.0, focusing on its coretime functionalities. Cardano's recent announcement expressing the intention to develop on Polkadot's framework, Substrate, will also be highlighted, showcasing its technological capabilities.
2. Top 3 Parachains on Polkadot - In this video, we'll elucidate how the impressive technology of Polkadot has inspired the formation of the top three teams, leading them to construct innovative layer 1 blockchains (parachains) with exceptional products. We'll explore how these endeavors contribute to advancing the Polkadot narrative, drawing in users and new builders, thereby fostering the ecosystem's growth.
3. Best Polkadot mobile wallet - In this tutorial, we'll explore Nova wallet, which we consider the current premier mobile wallet for the Polkadot ecosystem. This user-friendly wallet facilitates seamless transactions, staking, and interaction with other dApps within the ecosystem established by both layer 1 blockchains and layer 2 dApps. The wallet's efficiency has already attracted a substantial user base, and our video aims to further contribute to its popularity.
The overall expense for the outlined tasks amounts to $1,500, and my objective is to finish this work within approximately three weeks upon receiving the payment. I plan to deliver an average of one video every week during this timeframe.
Disclaimer: Under the recent guidelines established by Giotto, the PolkaMarketing agency is entitled to a 10% fee for successfully onboarding the DecentralisedChain brand to promote Polkadot. The agency's role includes advancing the Polkadot marketing narrative and overseeing the entire process on behalf of DecentralisedChain. While DecentralisedChain is dedicated to delivering the content promptly upon receiving payment, it's essential to note that no formal contract has been officially executed between the two brands. PolkaMarketing are currently operating in good faith with the expectation that the content delivery will proceed as planned. If this proposal was to be rejected, PolkaMarketing would respect the community's decision and would not be receiving any fee and thus the onboarding work was for free and as a community service.

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- Problem Statement: The Polkadot community lacks sufficient educational and promotional content, limiting its growth and visibility. The intended audience is the Polkadot community and potential new users.
- Significance: The lack of content hinders the understanding of Polkadot's offerings, its technological capabilities, and the benefits of its ecosystem, thereby limiting user engagement and growth.
- Proposed Solution: DECENTRALISEDCHAIN proposes to create three videos focusing on Polkadot's brand, its top three parachains, and the Nova wallet. The project will cost $1,650 and is expected to be completed within three weeks after payment is received.
- Expected Outcomes: The videos are expected to enhance Polkadot's visibility, educate the community, attract new users, and foster the ecosystem's growth. The value proposition lies in leveraging DECENTRALISEDCHAIN's YouTube platform, which has over 8,456 subscribers and an average watch time of 5 minutes and 50 seconds.

#258 DECENTRALISEDCHAIN - Low impact Polkadot media promotion

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