Hello Builders!

[Full proposal available here](https://docs.google.com/document/d/1vtU2xOCroHZfhwoow0DpzNB_QjSx1-aVrAVAlCetYGM/)

## Intro
This proposal supports **growth of Polkadot Relay & Parachains** through on-chain growth insights about specific dApps and parachains, while increasing transparency for their teams & community.

The full discussion about the proposal and poll signals are available [here](https://polkadot.polkassembly.io/post/2221). Initial poll signals:

**Aye: 7 votes (100%)**

Nay: 0 votes (0%)

## The Challenge
The growth of the entire Polkadot ecosystem and individual parachains is related to **dApps and wallet activity they bring into the ecosystem - users, TVL & fees.**

**Parachain teams currently lack a user-friendly growth tool** that makes it easy to understand the condition of each of these metrics, which has been addressed several times by the [community](https://forum.polkadot.network/t/dune-analytics-style-data-service-for-polkadot-kusama/271) and [W3F](https://github.com/w3f/Grants-Program/blob/master/docs/RFPs/analysis-website-and-data-platform.md). In recent months, Tokenguard has conducted numerous interviews with Ecosystem & dApp builders:

> "We would like to understand, from an aggregate (not individual) level, the activities our users do, and the patterns in their behavior. I.e. they may do regular token, defi, social or nft activity. We would also like to understand which on-chain activities are done manually vs automated using bots. Understanding the patterns can help us optimize the features of our software to streamline important use cases and provide a better user experience."

> "We would like to understand new users. Where the users are coming from. How did the user fund their account.   Correlation between users of different apps."

These and other answers revealed the problems and challenges of builders:

❌ **lack of knowledge of user conversion, engagement & churns,**

❌ **lower TVL and funds inflow** into the ecosystem,

❌ lack of tool displaying **data suitable for social media promotion**,

## The Solution
Tokenguard proposes integration of three existing growth tools:

✅ [**Ecosystem Growth Index**](https://app.tokenguard.io/crypto-growth) for the Polkadot & Kusama Relay chains and 3 parachains with Smart Contract functionalities - Moonbeam, Astar & Vara.

✅ [**dApp Growth Index**](https://app.tokenguard.io/dapp-ranking) for dApps deployed on the parachains.

✅ **dApp AI Insights** for dApp builders and community to understand the most important events within their products.

Presented solutions will provide insights into the growth of individual parachains and dApps, improving the acquisition of **new users and funds**, and offering valuable insights for enhancing the **retention of existing users**.

The solution is ideal for **promotional purposes and attracting the attention of new users to the ecosystem and dApps**.
![https://imagizer.imageshack.com/img923/1042/dlvCqz.png](https://imagizer.imageshack.com/img923/1042/dlvCqz.png)
![https://imagizer.imageshack.com/img923/9112/f1w9bo.png](https://imagizer.imageshack.com/img923/9112/f1w9bo.png)
![https://imagizer.imageshack.com/img924/4887/3Grsf5.png](https://imagizer.imageshack.com/img924/4887/3Grsf5.png)

We value your feedback and are looking forward to support the ecosystem 🔥

[Tokenguard App](https://app.tokenguard.io/)

[Full Proposal](https://docs.google.com/document/d/1vtU2xOCroHZfhwoow0DpzNB_QjSx1-aVrAVAlCetYGM/)


<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">Hello Builders!
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;"><a style="text-decoration: none !important; background: none !important;" href="https://docs.google.com/document/d/1vtU2xOCroHZfhwoow0DpzNB_QjSx1-aVrAVAlCetYGM/edit?usp=sharing">Full Proposal available here</a>
<h3 style="font-family: Poppins, sans-serif; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">&nbsp;</h3>
<h3 id="intro" style="font-family: Poppins, sans-serif; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">Intro</h3>
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">We would like to propose and initiate discussion on a proposal that intends to support the growth of Polkadot ecosystem through an on-chain analytics tool that provides growth insights about specific dApps, Relay chains and parachains, while increasing transparency for the community.
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">This proposal is a continuation and extension of the ongoing work carried out by Tokenguard for the Polkadot ecosystem through&nbsp;<a style="text-decoration: none !important; background: none !important;" href="../referenda/279">OpenGov</a>&nbsp;&amp;&nbsp;<a style="text-decoration: none !important; background: none !important;" href="https://github.com/w3f/Grants-Program/pull/1944">W3F grants</a>.
<h3 style="font-family: Poppins, sans-serif; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">&nbsp;</h3>
<h3 id="thechallenge" style="font-family: Poppins, sans-serif; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">The Challenge</h3>
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">The growth of the entire Polkadot ecosystem, individual parachains and each dApp is related to users and the TVL they bring. The Polkadot ecosystem currently lacks a user-friendly on-chain analytics tool that addresses those issues, which has been addressed several times by the&nbsp;<a style="text-decoration: none !important; background: none !important;" href="https://forum.polkadot.network/t/dune-analytics-style-data-service-for-polkadot-kusama/271">community</a>&nbsp;and&nbsp;<a style="text-decoration: none !important; background: none !important;" href="https://github.com/w3f/Grants-Program/blob/master/docs/RFPs/analysis-website-and-data-platform.md">W3F</a>.
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">In recent months, Tokenguard has undertaken numerous interviews with ecosystem builders to understand thechallenges they are facing and analytics needs that could accelerate growth of the ecosystem.
<blockquote style="border-left: 2px solid #cccccc; margin-left: 1.5rem; padding-left: 1rem; font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">
<span style="font-family: Poppins, sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-style: initial; float: none;">"We would like to understand, from an aggregate (not individual) level, the activities our users do, and the patterns in their behavior. I.e. they may do regular token, defi, social or nft activity. We would also like to understand which on-chain activities are done manually vs automated using bots. Understanding the patterns can help us optimize the features of our software to streamline important use cases and provide a better user experience."
</blockquote>
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">&nbsp;
<blockquote style="border-left: 2px solid #cccccc; margin-left: 1.5rem; padding-left: 1rem; font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">
<span style="font-family: Poppins, sans-serif; font-size: 14px; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-style: initial; float: none;">"We would like to track new users. Where the users are coming from. How did the user fund their account. Correlation between users of different apps."
</blockquote>
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">&nbsp;
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;"><span style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; background- text-decoration-thickness: initial; text-decoration-style: initial; text-decoration- display: inline !important; float: none;">These and other answers revealed the problems and challenges of builders associated with the lack of analytics tools in the ecosystem:
&nbsp; &nbsp; &mdash; lack of transparency for the community
&nbsp; &nbsp; &mdash; lack of knowledge of user conversion
&nbsp; &nbsp; &mdash; high cost of a self-built analytics tool $50k-$150k
&nbsp; &nbsp; &mdash; fewer users due to a lack of knowledge of where they come from and how to target them
&nbsp; &nbsp; &mdash; lower TVL and funds inflow to the ecosystem
&nbsp; &nbsp; &mdash; lack of tools displaying on-chain data suitable for social media promotion
&nbsp;
<h3 id="thesolution" style="font-family: Poppins, sans-serif; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">The Solution</h3>
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">Tokenguard proposes the integration of two existing growth analytics tools: the&nbsp;Ecosystem Growth Index&nbsp;and&nbsp;dApp Analytics for the Polkadot &amp; Kusama Relay chains and three parachains with Smart Contract functionalities that are presently drawing significant user, fund, and builder attention. The solutions are currently used for 10 other chains and 25+ dApps. The presented solutions will provide insights into the growth of individual Parachains and dApps, aiding in the acquisition of&nbsp;new users and funds, and offering valuable insights for enhancing the retention of existing users.
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">The solution is ideal for promotional purposes and attracts the attention of new users to the ecosystem and dApps.
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;"><img style="max-width: 100%;" src="https://i.ibb.co/SwWwZNJ/Proposal-1.png" alt="" width="640" height="303" />
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;"><img style="max-width: 100%;" src="https://i.ibb.co/X5pRRkP/Proposal-2.png" alt="" width="640" height="429" />
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;"><img style="max-width: 100%;" src="https://i.ibb.co/QFJH82j/Proposal-3.png" alt="" width="640" height="322" />
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">&nbsp;
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;">We value your feedback and are looking forward to supporting the ecosystem 🔥
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;"><a style="text-decoration: none !important; background: none !important;" href="https://app.tokenguard.io/">Tokenguard App</a>
<p style="font-family: Poppins, sans-serif; font-size: 14px; font-style: normal; font-variant-ligatures: normal; font-variant-caps: normal; font-weight: 400; letter-spacing: normal; orphans: 2; text-align: start; text-indent: 0px; text-transform: none; widows: 2; word-spacing: 0px; -webkit-text-stroke-width: 0px; white-space: normal; text-decoration-thickness: initial; text-decoration-style: initial;"><a style="text-decoration: none !important; background: none !important;" href="https://docs.google.com/document/d/1vtU2xOCroHZfhwoow0DpzNB_QjSx1-aVrAVAlCetYGM/edit?usp=sharing">Full Proposal</a>

Polkadot Growth Index 📈

Treasury

amount

beneficiary

- **Problem Statement:** Lack of user-friendly growth tools for Polkadot parachain teams to understand metrics like user conversion, engagement, and funds inflow.
- **Significance:** Impacts include lower Total Value Locked (TVL), insufficient data for social media promotion, and challenges in user acquisition and retention.
- **Proposed Solution:** Integration of three growth tools - Ecosystem Growth Index, dApp Growth Index, and dApp AI Insights - to provide insights into individual parachain and dApp growth, attracting new users and funds, and enhancing user retention.
- **Expected Outcomes:** Improved acquisition of new users and funds, valuable insights for user retention, and enhanced promotional capabilities for attracting new users to the ecosystem and dApps.

#623 Polkadot Growth Index 📈 and AI Insights 💡

No Active Proposals