This proposal is for 12 months of funding for 41 &ldquo;Verified Organization Badges&rdquo; (aka affiliate badge) on X/Twitter.
The full list of accounts that will be offered a badge can be seen <a href="https://docs.google.com/spreadsheets/d/1NGY-t31CJifl34BG0WUKriZZXedldH21ihEzlxNGfkQ/edit?usp=sharing">here</a>.
A total of 47 accounts will have a badge, however W3F will pay the fee for 6 of the badges (more info below), hence the funding request for 41 badges.
The proposer is the <a href="https://x.com/Polkadot/status/1767188772595081305">Social Media Board</a> via its auxilliary, Evan.
Background:
Web3 Foundation historically paid for all badges, approximately &euro;36K per year. Now that marketing is decentralized and the badges benefit the community/parachains, the funding should come from the Treasury.
Currently, 36 accounts have an affiliate badge, this will be expanded to 47 accounts to include more parachains, and three ecosystem wallets.
Note: several parachains have declined to accept a badge, which is why the total number of badges is not &gt;50.
The fee for the following accounts will continue to be paid for by W3F, not the treasury:
<ul>
<li>@web3foundation</li>
<li>@gavofyork</li>
<li>@BillLaboon</li>
<li>@FabianGompf</li>
<li>@bjornwgnr</li>
<li>@paritytech</li>
</ul>
Benefits of Verified Organization Badges:
<ul>
<li><a href="https://help.x.com/en/using-x/verified-organizations">Verified Organization Badges</a> elevate and distinguish organizations and their affiliates, and come with many benefits including:</li>
<li>Priority on X - Organic posts will be seen by more people.</li>
<li>Gold Checkmark</li>
<li>Impersonation Defense</li>
<li>Premium Support</li>
<li>All benefits of <a href="https://help.x.com/en/using-x/x-premium">X Premium+</a> (edit post, longer posts, longer video uploads, access to articles and more)</li>
</ul>
Cost Breakdown:
<ul>
<li>The proposal request 7946 DOT // &euro;47,433 @ DOT EMA7 &euro;6.33</li>
<li>The Verified Organization feature has a base cost of &euro;12K per year, plus an additional &euro;50/month per account, plus 8% VAT.</li>
<li>This proposal adds 20% contingency to account for fiat price fluctuations of DOT, any surplus in funds, measured by the DOT/EUR exchange rate on the day of distribution, will be returned to the Treasury by W3F.</li>
<li>(&euro;12K + (&euro;50 * 41 * 12)) * 1.08 *1.2) = &euro;47,434</li>
</ul>
Criteria for Badge Allocation:
The Decentralized, 7-member Social Media Editorial Board has set clear, stringent criteria for X accounts to ensure capacity is managed effectively and that the number of accounts is within reason. An account must meet the following conditions to qualify for a badge, and there is a set limit for the number of accounts per group.
<ul>
<li>Active, maintained Polkadot parachains, that have expressed interest (up to 30)</li>
<li>Top 3 ecosystem wallets as determined by the Editorial Board (3)</li>
<li>Polkadot leadership at high risk of impersonation (4)</li>
<li>Official Polkadot Flagship Events, including Polkadot Blockchain Academy (3)</li>
<li>Polkadot Communication Channels (6)</li>
</ul>
Exclusions:
<ul>
<li>DAOs</li>
<li>dApps</li>
<li>Community Coins / Meme Coins</li>
<li>Non-flagship events and meetups</li>
<li>&ldquo;Ecosystem Agents&rdquo; and content creators</li>
<li>Decentralized Voices or Decentralized Futures grant recipients</li>
<li>Ecosystem news sources, media outlets, newsletters etc.</li>
<li>Bounties</li>
<li>All others</li>
</ul>
Should any criteria be unclear, the Social Media Board may exercise their discretion in assigning affiliate badges
Administrative Details:
Invoices from X will continue to be sent to W3F, the legal owner of the X account, however W3F will be compensated by the funds of this proposal. The funds will be distributed directly into a W3F wallet.
Again, the full list of accounts that will be offered an affiliate badge can be seen here: <a href="https://docs.google.com/spreadsheets/d/1NGY-t31CJifl34BG0WUKriZZXedldH21ihEzlxNGfkQ/edit">https://docs.google.com/spreadsheets/d/1NGY-t31CJifl34BG0WUKriZZXedldH21ihEzlxNGfkQ/edit</a>

This proposal requests 12 months of funding for 41 Verified Organization Badges on X/Twitter, managed by the Social Media Board through its auxiliary, Evan. The Web3 Foundation (W3F) previously covered these costs, but as marketing is now decentralized, the Treasury is being asked to fund the badges, which benefit the community and parachains. Currently, 36 accounts have badges, and this proposal will expand that to 47, including additional parachains and ecosystem wallets, with W3F continuing to pay for six specific accounts. The Verified Organization Badges offer numerous benefits such as priority visibility, impersonation defense, premium support, and more. The Social Media Editorial Board has set criteria for badge allocation to ensure effective management. Invoices will be sent to W3F, with compensation provided from the funds of this proposal.

amount

beneficiary

- **Problem Statement:** Securing funding for 41 "Verified Organization Badges" on X/Twitter previously covered by Web3 Foundation.
- **Significance:** Transitioning funding from Web3 Foundation to the Treasury for community benefit and expansion to 47 accounts.
- **Proposed Solution:** Requesting 12 months of funding for 41 badges at a cost of €47,433 to enhance visibility and benefits for organizations and affiliates.
- **Expected Outcomes:** Increased visibility, credibility, and support for organizations through Verified Organization Badges on X/Twitter.

#856 Verified Organization Badges on Twitter/X for Parachains, Top Wallets & Comms Channels

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